SMGT 501 ORIENTATION

Orientation in Sport Management/Fitness Management is a required orientation for all individuals seeking an online Master of Science degree in Sport Management or Fitness Management. This course has been prepared to bring students to a better understanding of the use of Blackboard and introduces them to the different kinds of online assignments that they will be asked to complete. One Hour

PHED 413/513 SPORT FACILITY MANAGEMENT

This course focuses on various aspects of facility management, such as mission development, funding and budget, site selection/ planning/design, floor surfaces, risk management, equipment purchase and maintenance, and personnel management. Undergraduate prerequisites: SMGT 113, SMGT 263, SMGT 323, SMGT 373, SMGT 423/523, SMGT 433/533, and SMGT 463/563 for Sport Management majors; SMGT 333 and 433/533 for Physical Education majors; SMGT 223 and 323 for Religious Education/Sports Evangelism majors. Students taking this course for graduate credit must complete all graduate course requirements. Satisfies three of the twelve hours for the Certificate in Sport Management. Three Hours 

SMKT 523 SPORT AND SOCIAL MEDIA

This course is intended to provide the student with a compelling overview of developing successful social media plans for sport organizations. Students will be introduced to analyzing social media tools such as Facebook, Twitter, Instagram, HootSuite, Periscope, Vine, and Blogs/Vlogs just to name a few. Three Hours 

SMGT 513 RESEARCH METHODS

This course provides a research model that guides the student from question development through to research method and application in sport business. Includes the basic aspects of reading, evaluating, and writing research and explores the concepts developed in relevant literature as they apply to sport management. Three Hours 

SMGT 423/523 SPORT LAW

Students will be familiar with the legal concepts in those areas that are most prone to litigation. This course specifically introduces the student to the legal system by focusing on the concepts of tort law, product liability, constitutional law, contract law, labor-antitrust law, and statutory law as they relate to the sport professions. The course will consider the intellectual property rights of the individual, and emphasize liability-related issues as they impact sport administrators and teachers/coaches of physical activity and sport. Additional work will be required for those wishing to obtain graduate level credit. Satisfies three of the twelve hours for the Certificate in Sport Management. Three Hours 

SMGT 433/533 SPORT PSYCHOLOGY

The student will develop a better understanding of the psychosocial aspects of sport participation by exploring various psychological and physiological factors that influence the athlete. Additional work will be required for those wishing to obtain graduate level credit. Satisfies three of the twelve hours for the Certificate in Sport Management.

SMGT 543 ADVANCED SPORT MARKETING

This course is intended to develop a deeper understanding of sport marketing in the three arenas of sport participation, sport products, and sport entertainment. Students will examine in-depth the sport marketing mix of product, price, place, and promotion and well as marketing strategy and marketing research. Three Hours 

SMGT 463/563 SPORT FINANCE

Financial management, planning, and the budgetary components of the sports industry will be discussed. Students will obtain the cognitive and application abilities necessary to maximize success in the sports industry. Additional work will be required for those wishing to obtain graduate level credit. Satisfies three of the twelve hours for the Certificate in Sport Management. Three Hours 

SMGT 573 SPORT PUBLIC RELATIONS

Rather than view public relations as merely one of the four or five “Ps” of marketing, this course focuses on the benefit of regular communication between a sport organization and its key publics, or stakeholders. This course will explore public relations theories such as two-way symmetrical communication and agenda setting as well as practical communication tactics employed by public relations practitioners such as image repair and crisis communication. In addition, this course addresses a variety of communication-related topics including public relations management, image, media relations, and community relations. Three Hours 

SMGT 583 LEADERSHIP AND MANAGEMENT IN SPORT

This course provides a review of how leadership and management theory is properly applied in academic, commercial, and professional sport settings. Students will learn more about the various components of leadership and management by reviewing appropriate materials and entering into dialogue with practicing administrators and coaches. Three Hours 

SMGT 576 INTERNSHIP IN SPORT MANAGEMENT/ FITNESS MANAGEMENT

The Internship provides a culminating activity for graduate students in sport management or fitness management. A professional portfolio is included as a requirement in this course. Students will be expected to participate in three sessions during which the requirements of their practical and professional development. Students will study the reflective process, the internship, and the completed professional portfolio. Students will spend the equivalent of full-time employment in the appropriate agency for a total of at least 400 hours. Six Hours 

SMGT 583T THESIS PROPOSAL AND RESEARCH

This course is designed to help students complete their M.S. thesis. It is expected that research for the thesis project will be relevant to the student’s study in the Master’s program and will make an academic contribution to the research in sport management or fitness management. Prerequisite: SMGT 513. Three Hours 

SMGT 583D THESIS DEFENSE

This course is intended to demonstrate a student’s ability to carry out original research. Thesis may be designed to answer practical research questions, theoretical, or ethical issues of interest to scholars and professionals in the field of sport management or fitness management. Prerequisite: SMGT 583T. Three Hours